Free · No login · Built by operators

Tools that diagnose first, then prescribe.

Every tool here exists because we got tired of clients spending money to fix the wrong problem. Pick the one that matches the question you're trying to answer.

For DTC ecommerce

Ecommerce P&L Calculator

Model revenue, contribution margin, CAC, ROAS, and operating income in real time. Start with a $1M / $10M / $50M preset, refine the numbers, download a branded PDF.

For DTC + Local service

Should You Spend More on Ads?

Score from 0–100 that tells you whether your funnel is ready to absorb more budget — or whether you'll just light cash on faster fire. Two paths: ecommerce or local service.

For local service businesses

Lead Leakage Calculator

How much revenue you lose every month to unanswered calls, slow form follow-up, ignored quotes, and stale customer lists. Get a recoverable-revenue estimate plus a free fix-it checklist.

Coming soon

Customer LTV Estimator

Estimate 12-month and 24-month LTV by cohort, channel, and product mix. Surfaces the channels that are quietly losing you money on first order but winning on year two.

In development Q3 2026
Coming soon

Discount Margin Stress Test

Punch in your promo cadence, average discount depth, and return rate. Get the contribution margin number after the discount load — the one that actually matters at year-end.

In development Q3 2026
Coming soon

Forecast Confidence Check

Drop in the last 6 months of revenue and forecasts. We'll tell you how badly your team is missing — and where the bias lives (channel, season, or product line).

In development Q4 2026

Tools surface the problem. We fix it.

If a tool flagged something specific, the fastest path forward is a free 30-minute audit. We'll go deeper on your numbers and send a written diagnosis within a week.

Book your free audit →