Free · No login · Built by operators

Tools that diagnose first, then prescribe.

Every tool here exists because we got tired of clients spending money to fix the wrong problem. Pick the one that matches the question you're trying to answer.

For DTC ecommerce

Ecommerce P&L Calculator

Model revenue, contribution margin, CAC, ROAS, and operating income in real time. Start with a $1M / $10M / $50M preset, refine the numbers, download a branded PDF.

For DTC + Local service

Should You Spend More on Ads?

Score from 0–100 that tells you whether your funnel is ready to absorb more budget — or whether you'll just light cash on faster fire. Two paths: ecommerce or local service.

For local service businesses

Lead Leakage Calculator

How much revenue you lose every month to unanswered calls, slow form follow-up, ignored quotes, and stale customer lists. Get a recoverable-revenue estimate plus a free fix-it checklist.

For DTC ecommerce

Customer LTV Estimator

Calculate your real 12-month and 24-month LTV on a contribution-margin basis — not the inflated gross-revenue version. See your LTV:CAC ratio and payback period in 2 minutes.

For DTC ecommerce

Discount Margin Stress Test

Punch in your promo cadence, average discount depth, and return rates. Get the true after-discount contribution margin and annual margin leakage — the numbers your P&L is hiding.

For DTC ecommerce

Forecast Confidence Check

Enter the last 6 months of forecast vs. actual revenue. Get your MAPE, bias direction, worst-miss month, and a calibrated confidence interval for your next forecast.

Tools surface the problem. We fix it.

If a tool flagged something specific, the fastest path forward is a free 30-minute audit. We'll go deeper on your numbers and send a written diagnosis within a week.

Book your free audit →