The audit

Find every leak. Rank by revenue impact. Fix the highest-impact ones first.

A 45-point review of your website, lead capture, follow-up, reviews, reactivation, and tracking. You get a written report, a Loom walkthrough, and a prioritized fix plan with estimated revenue impact for each leak. No fluff. No fear-selling. No tech jargon.

Book the audit → Try the free calculator first
What we review

45 specific check-points across the journey from first inquiry to booked job.

We don't audit everything you've ever done in marketing. We audit the path a customer actually walks — the moment they search, the page they land on, the form or call they make, what happens after, and whether they ever hear from you again. That's where the leaks live.

1. Website & conversion

  • Homepage clarity & positioning
  • Service page structure
  • Above-the-fold CTAs
  • Mobile experience
  • Click-to-call placement
  • Form quality & friction
  • Trust signals & social proof
  • Page speed & usability

2. Google Business Profile & local

  • Profile completeness
  • Category & service relevance
  • Review volume vs. competitors
  • Photo recency & quality
  • Posts & Q&A activity
  • Local ranking signals

3. Lead capture & response

  • Forms across every page
  • Phone call answer rate
  • Missed-call text-back
  • Chat widget if present
  • Booking flow (if applicable)
  • Speed-to-lead alerts

4. Follow-up systems

  • Speed of first response
  • Quote follow-up cadence
  • SMS & email templates
  • No-show prevention
  • Long-cycle deal nurture
  • Internal accountability

5. Reviews & reputation

  • Current review process
  • Timing of requests
  • SMS / email templates
  • Negative-review handling

6. Past customer reactivation

  • Old customer list condition
  • Seasonal reminder cadence
  • Maintenance offers
  • Expired quote recovery
  • Dormant lead reactivation

7. Tracking & reporting

  • Lead source tracking
  • Call tracking
  • Form tracking
  • CRM hygiene
  • Owner dashboard

8. Operational systems

  • Tech stack inventory
  • Integration gaps
  • Manual work that should be automated
  • Process documentation
  • Owner-time drains
What you get

A practical document, not a slide deck.

Revenue leak scorecard

A single sheet showing every leak found and its severity.

Top 10 leaks ranked

By estimated monthly revenue impact, not opinion.

Priority fix roadmap

What to fix first, second, third — and what to leave alone.

Estimated impact per fix

Best- and worst-case revenue recovery estimates.

Quick-win recommendations

Things you can fix this week without our help.

Loom walkthrough

A 15–20 minute video walking through the findings.

Tech stack cleanup notes

What's overlapping, what's missing, what's unnecessary.

Optional implementation proposal

If you want us to fix the leaks. No pressure.

How it works

Two weeks. No mystery.

01

Kickoff call

30 minutes. We learn the business, current leads, average job value, and what's been tried.

02

Access & audit

Read-only access to your site analytics and GBP. We run the 45-point review over 5–7 business days.

03

Findings & readout

Written report + Loom walkthrough delivered. Top 10 leaks ranked by revenue impact.

04

Decide

Fix it yourself with the roadmap, hire someone else, or hire us. Up to you. No pressure either way.

Packages

Audit only, or audit plus implementation. Both work.

Most operators start with the audit alone — it's the lowest-friction way to see whether the problem is worth fixing. If the findings warrant it, we offer implementation packages that fix the highest-impact leaks for you.

Revenue Recovery Audit
Diagnostic only
From $1,500
2-week turnaround · one-time
  • 45-point review
  • Top 10 leaks ranked by revenue impact
  • Written report + Loom walkthrough
  • Priority fix roadmap with quick wins
  • Tech stack cleanup notes
Book the audit →
Local Growth OS
Ongoing partnership
$5,000–$10,000
Setup · $2k–$5k/month ongoing
  • Everything in Revenue Recovery System
  • Monthly landing/service page improvements
  • Local SEO content roadmap
  • Conversion testing program
  • Ongoing review & reactivation campaigns
  • Lead-quality reporting
  • Monthly strategy call
Talk to us →
Is this for you?

We're built for a specific kind of operator.

The work compounds best for businesses with meaningful average job value, an existing lead flow, and an owner who wants practical revenue impact — not a brand rebuild or another agency to manage.

Best fit

  • Plumbing, HVAC, electrical, roofing, restoration
  • Pest control, garage door, pool service, landscaping
  • Med spas & wellness clinics (secondary)
  • Average job value: $300+ for residential, $1,000+ for commercial
  • You already get inbound leads (calls, forms, referrals)
  • You have an old customer list you've ignored
  • You know your systems are underbuilt and want to fix it

Not a fit

  • Pre-revenue or no existing customer base
  • Looking for "a brand" or "a strategy" before any revenue
  • Won't answer phones or respond to leads
  • Average job value below $200
  • Want a guaranteed 10× ROI in 30 days
  • Need a full website rebuild before any work can start
  • Want pure social media content, not operations
Common questions

What you might be wondering.

How long does the audit take?
Two business weeks from kickoff. The first week is data gathering and review. The second is writing the report and recording the walkthrough.
What access do you need?
Read-only access to Google Analytics, your Google Business Profile, your CRM (if any), and your website's CMS or admin (read-only is fine). 30 minutes on a kickoff call. That's it.
Do you guarantee results?
No. Anyone who guarantees revenue results without operational participation is selling something else. We guarantee a thorough audit, ranked findings, and a prioritized fix plan. The results depend on what you actually fix.
Is this an AI agency?
No. We use AI behind the scenes — analyzing your customer journey faster, drafting follow-up sequences, summarizing reports — but the product is recovered revenue. AI is leverage. We don't sell it.
What if the audit finds nothing big?
Great news. You either have a tightly-run operation or your business is at a stage where the next move is more traffic, not better systems. Either way, you'll know — and you'll have the report to confirm it.

Want to know where your business is leaking revenue?

Book a free 20-minute discovery call. If we're a fit, we'll send a fixed-price audit proposal. If we're not, we'll point you to someone who is. No pitch decks. No upsell calls.

Email to schedule a call
Or: try the free Lead Leakage Calculator first.